Fort Lauderdale, FL August 7, 2004 -- soAvenue.com, the trendy, new apparel & accessories boutique from Fort Lauderdale, Florida, continues to add edge to online shopping. In the words of one frequent shopper, they are enhancing e-commerce.' The company, whose motto proclaims their commitment to providing quality, is literally taking e-commerce to another level, with their frequent in-store promotions and brand new Bill Me Program. When you need to find quality apparel, accessories, footwear, beauty products and even electronics, you simply must see this store. Located at http://www.soAvenue.com , their customer support team boasts 24 hour support and service to the national (US) as well as the international community. Just recently, the company introduced a Bill Me Program that allows shoppers to buy now and pay later', without credit checks!Current in store promotions include over $60 in rebates savings, free shipping, and tax free shopping, in addition to a host of other customer perks. In a recent interview with Company President, Charlton Farley, the question what is soAvenue.com? and how did you arrive at that name? came up " the President responded by saying " so " Avenue, as it is pronounced, is the incorporation of everything you'd want in online shopping. It is selection, support and convenience rolled up into one package. There's a little bit of the urban scene with our urban apparel selections, there's a main stream touch, with brands such as Calvin Klein, and then there is high fashion, from top design houses such as Gucci as well as Dolce & Gabbana. One of the most unique factors about us is that we have a taste of almost all that is trendy, and this fact, is so great, so edgy, - we had to be soAvenue! soAvenue.com carries a neat selection of bathing suits, business/professional attire, dress and casual shoes, digital cameras and more. Shoppers are urged to drop by the store frequently as the company is about to kick off its grand Back To school Sale. As a promise of things to come, the team at soAvenue.com guarantees that they will award any shopper who uses coupon code " PR-04063108 within the next thirty days, with a 5% discount on purchases over $69.99.On the road to becoming one of the industry's best retailers and recommended for their Affiliate as well as their Wholesale programs, the company continues to strive - only for quality! *P.O. Box 120253*Fort LauderdaleFlorida, 33312Tel: (954) 587 - 8925 Fax: (815) 346 - 2456 * info@soAvenue.comhttp://www.soAvenue.com